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Profitable Photography in the Digital Age

Strategies for Success

By Dan Heller

Format: OnDemand Webinar

SKU# Y0141

Details

The ultimate digital-age resource for the serious amateur considering a career in photography and the professional wanting to take an existing businesses to the next level! Written by a professional photographer and Internet technology entrepreneur, this guide explains the fundamental shifts within the photography industry since the inception of digital imaging and the Internet. By explaining how business is done now, this book helps photographers understand what it takes to sell, deliver, and compete in today's market. Eschewing the "one size fits all" approach of other guides, this book explores an extensive range of business models to help the reader determine the best approach for selling his or her own photography. Whether working with film or the latest digital equipment, photographers will find real-world insights to crucial topics such as: setting business expectations; applying business sense; marketing photography successfully; setting prices; selling prints; running a Web-based photography business; working with stock photography agencies; legally protecting images; and much more. Profitable Photography in the Digital Age includes special tips for photographers selling images for posters, postcards, and calendars, as well as a photography equipment list. Any photographer wanting to think smartly and analytically about his or her business will need this book.

Additional Information

SKU Y0141
Author/Speaker/Editor Dan Heller
Shipping This product ships from Skyhorse Publishing
File/Trim Size 9 x 6
Format OnDemand Webinar
ISBN 13 9781581154122
Number Of Pages 240
$24.95

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This product ships from Skyhorse Publishing

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The ultimate digital-age resource for the serious amateur considering a career in photography and th

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